About Us
Whisky Journey was conceptualized as a grand plan in 2019 to create Singapore’s largest Whisky Exhibition, however, with the development of Covid-19 it was transformed into Singapore’s very first island-wide bar and restaurant whisky trail. Since 2020 Whisky Journey has become an annual affair with continuous resounding success. The most recent editions of Whisky Journey have taken place at the iconic Marina Bay Sands with a convention-exhibition style affair.
With that, we present to you our third edition at Marina Bay Sands Expo & Convention Centre, Whisky Journey 2024. Are you ready to get your hands on the best whiskies from all over the world at the lowest prices? Sample whiskies for free from all participating brands and get access to expressions from Scotland, Japan, Ireland and more. Come purchase whiskies below retail price, from drams as low as $2 to fantastic deals for 30-year-old picks and other Whisky Journey limited editions. Plus, you’ll get the chance to meet Master Distillers during immersive master classes held throughout the 2-day event. Get your tickets today!
Explore
Whisky Journey invites everyone to explore innovative and exciting ways to taste whisky that will pave the way for a greater appreciation and understanding to up your whisky learning curve.
Educate
Some of the most unique, famous and interesting whisky distilleries, masters and experts will be at the Whisky Journey to guide visitors on the richness of whisky and spark the excitement of discovering whisky.
Experience
Whisky Journey features unique sensory experiences, masterclasses, innovative tastings & pairings at valuable low prices, and activities designed to spark wonder, discovery and exploration in whisky for everyone – from novices to connoisseurs.
The Whisky Journey
Step 01
Purchase your Whisky Journey tickets here now! Keep your eyes peeled closer to the start of Whisky Journey to sign up for Masterclasses.
Step 02
Flash your e-Invoice* to redeem your Whisky Journey 2024 Starter Pack at the registration counter. The Starter Pack will include your Whisky Journey 2024 passport, a Boarding Pass, the Whisky Journey Glencairn glass, a Whisky Journey lanyard and a bottle of water**
*Ensure that you receive your e-invoice before the start of Whisky Journey.
*Please check that all items mentioned are in the Whisky Journey Starter Pack, once the starter pack is collected, the organiser will not be responsible for any lost items.
Step 03
Step into the exhibition hall to begin your Whisky Journey! Kindly use your passport to claim your 30 FREE DRAMS and get them stamped at each booth.
Step 04
Explore all the booths and get your hands on 10ml drams, for as low as just $2 or stock up on your whisky collection with countless special bundle deals and Whisky Journey exclusives*.
*Payment can be made directly at each booth via card payment.
Step 05
Check out each booth for brand-specific lucky draws that you can enter once you meet all the criteria.
Really enjoyed whisky journey! Not only are the selections of whiskies huge, the quality of free drams that comes with it are very good too! Worth every penny and looking forward to next year’s!
Chua Tee Hong
Participant
I brought 9 friends to whisky journey and everyone enjoyed themselves thoroughly! Such a wonderful event that brings everyone together. I especially enjoyed the masterclass. Should do more of it! 😊👍🏻
Shaun Toh
Participant
We had a good and fun time at Whisky Journey learning about the different whiskies that are available to us in Singapore. Great event for whisky lovers!
Shaun Pang
Participant
I think Whisky Journey provides one of the best way to taste all the whiskies. You pay one price and see how much you can taste and drink. I have asked for less in actual fact, it does not take a lot to taste a whisky, and it could be palate overload. soon after. I strongly believe more will be jumping on the Whisky Journey wagon next year. What an event! I am definitely looking forward to next year’s!
Keith L Chong
Participant
Perrier & Vittel is honored to be part of the inaugural Whisky Journey. We experienced good feedback from both the visitors and exhibitors; Perrier & Vittel is available after sampling is done at each booth. We hope to participate and be part of the Whisky Journey edition 2 in 2023.
Samuel Yeo
Market Development Manager, Field Catering & Supplies Pte Ltd
The first ever Whisky Journey in Singapore – this event is an ideal opportunity for brands, producers and marketers to promote our products while assessing competition in the market. The organizers have done a great job and created an outstanding programme of events such as the balloting of bottles and by invite-only masterclass sessions to create a higher-perceived value of the featured whiskies in the eyes of visitors.
Hui Qing
Trade Marketing Manager, Remy Cointreau
Remy Cointreau’s thrilled to have partnered with Whisky Journey as an exceptional partner to bring the alive the experience of our single malt scotch whisky portfolio brands: Bruichladdich, Port Charlotte, and Octomore, engaging our end clientele and trade partners. We look forward to further successes in showcasing our single malt scotch whisky’s brand philosophy and craftsmanship in collaboration with Whisky Journey!
Andrew Law
Head of Sales and Marketing Singapore
For two days, ticket holders will get to taste whiskies from boutique distilleries for as little as S$2 per 10ml dram or 30-year-old whisky for S$14, attend masterclasses, and buy bottles at discounted prices.
Thirst Mag
This is the event of the year you don’t want to miss as there will be more whiskies at bargains prices to stock up for the year-end festivities.
Asian Journeys
Frequently Asked Questions
1 – Purchase your Whisky Journey tickets here now! Keep your eyes peeled closer to the start of Whisky Journey to sign up for Masterclasses.
2 – Flash your e-Invoice* to redeem your Whisky Journey 2024 Starter Pack at the registration counter. The Starter Pack will include your Whisky Journey 2024 passport, a Boarding Pass, the Whisky Journey Glencairn glass, a Whisky Journey lanyard and a bottle of water**
*Ensure that you receive your e-invoice before the start of Whisky Journey.
**Please check that all items mentioned are in the Whisky Journey Starter Pack, once the starter pack is collected, the organiser will not be responsible for any lost items.
3 – Step into the exhibition hall to begin your Whisky Journey! Kindly use your passport to claim your free drams and get them stamped at each booth.
4 – Explore all the booths and get your hands on 10ml drams, for as low as just $2 or stock up on your whisky collection with countless special bundle deals and Whisky Journey exclusives*.
* Payment can be made directly at each booth via card payment.
5 – Check out each booth for brand-specific lucky draws that you can enter once you meet all the criteria.
– One Whisky Journey Glencairn Glass
– One Whisky Journey Passport
– One Whisky Journey Lanyard
– Over 30 free drams at participating booths
– One bottle of water
This time round you get to enjoy two whole days of whisky fun for the price of just one ticket. Each ticket would still only entitle you to ONE starter pack and thus, ONE Passport to collect your free drams.
Look forward to free drams and whisky picks from all over the world at the lowest prices with drams starting at just $2. Get to taste thirty and forty-year-old whiskies below market price and attend Masterclasses led by industry experts and Master Distillers. It’s the perfect opportunity to stock up on your whisky collection for the new year all in one place.
Get your tickets now to enjoy premium whiskies at the most exclusive prices.
Whisky Journey will take place from 29th to 30th November 2024 at Marina Bay Sands Expo and Convention Centre (Level 3 Heliconia Ballroom)
29th November 2024: 1:00PM – 11:00PM
30th November 2024: 12:00PM – 10:00PM
The event tag is required for entry and should not be removed. Entry will be denied, and a new ticket must be bought for re-entry if the tag is lost or not presented upon entry.
Separate tags will be provided for Day one and Day two entry when your Starter Pack is collected at the registration counter.
This year, your ticket allows you to enter the venue on both days, so you get to enjoy the fun of whisky journey twice. Each ticket holder would still only receive one passport and one Starter Pack with each ticket purchased, meaning only one set of free drams which can be claimed over the span of both event days.
Only ONE pack is provided per ticket purchased and it can only be collected on either day of the event at the registration counter. .
No, the Whisky Journey pack can only be collected during the event dates.
Yes, tickets can be purchased at the door at a higher rate, and it will be subject to ticket availability on the days of visit.
Yes, if you keep your wrist tag on.
You can enjoy a second round of free drams if you purchase a second ticket. One ticket = one round of free drams.
Unfortunately, there will not be lockers/bag storage in the ballroom. Please keep your belongings close to you. We will not be liable for any lost valuables.
Due to the nature of the event being one that involves alcohol, participants are required to be of legal drinking age in Singapore, which is 18 years old, to enter the premises and participate in the event.
If you have more than twenty people in your group, please contact info@whiskyjourney.com.sg for preferential rates.
Email info@whiskyjourney.com.sg and our team will be back in touch soon.
The world of whisky is awash with heritage, variety, and tradition – which can be intimidating for the uninitiated.
The outdated perception that whisky is for the older generation is being challenged today, and with the explosion in different varieties of whisky available today, there’s no better time to discover whisky.
Buy ticketsAt Whisky Journey, we want to entertain, educate, and offer a warm welcoming experience to anyone seeking a unique whisky experience.
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